AN INNOVATION LAUNCHPAD

WHO WE ARE

WE ARE PARC®’S VENTURE SERVICES GROUP

PARC Refinery’s mission is to create the foundation of PARC®'s and Xerox®’s future growth by accelerating the development of a continuous flow of high-impact and disruptive businesses. 

WHAT WE DO

WE CREATE BUSINESS OPPORTUNITIES

We offer rapid and holistic validation and refinement of business opportunities through a customer-focused, structured, and flexible methodology, helping to drive innovation and commercialization. We strive to deliver world-class services with a high “wow” factor. The PARC Refinery: 

VALIDATES AND DEVELOPS HIGH-QUALITY INVESTMENT OPPORTUNITIES

GENERATES EXECUTABLE PLANS FOR OPERATIONALIZING NEW BUSINESSES

CHAMPIONS A CULTURE OF INNOVATION AND GROWTH ACROSS THE ORGANIZATION

WHAT WE OFFER

WORK WITH US

Are you a PARC or Xerox employee with a business idea?

PARC LAUNCHPAD

 Are you looking for partnership opportunities? 

PARTNER

LAUNCHPAD

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DRAFTSPARK.AI

“The team has supported us in a number of critical efforts, from customer discovery, to business development and user experience design. They continue to be instrumental for the DraftSpark.ai journey.”

— Laura Murdock, 

VP & GM, AI Software New Ventures

BUSINESS VALIDATION. DESIGN. LAUNCH.

STORIES

 
OUR TEAM

A DEEP SKILL SET

Our team brings years of combined business experience, with core competencies in analysis, marketing, design, product/service development, ethnography, user experience research, rapid prototyping, field testing, intellectual property, project management, financial modeling, and more.

DIRECTOR

LISA RYTHEN  LARSSON

PROJECT MANAGER

LUKE PLURKOWSKI

PROJECT MANAGER

LOUISE FRANSSON

SENIOR MARKET ANALYST

BARBARA CROMARTY

BUSINESS STRATEGY & AI SOLUTIONS

SURESH KUMAR

UX RESEARCHER

RICHELLE DUMOND

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UX DESIGNER

HSUAN-TING WU

UX DESIGNER

YING XIAO

CONTACT

TAKE THE NEXT STEP

 
GENERAL INQUIRES
OUR LOCATION
PARC Refinery
3333 Coyote Hill Road
Palo Alto, CA 94304 USA
 

© 2020 by PARC Inc.